Philadelphia and the Countryside - Press Room

Releases: Expanded View

Mar 10 2017

VISIT PHILADELPHIA Debuts 360-Degree Photo, Video & Virtual Reality Experience

New Digital Content Showcases Philadelphia Before Visitors Arrive

Philadelphia fans and potential visitors can now see the city in a new way before they arrive thanks to VISIT PHILADELPHIA’s 360-degree photography and video with virtual-reality capabilities. Visitors to visitphilly.com/virtual-tour will be able to explore 25 panoramic, 360-degree photos; watch a three-minute, 360-degree video; and view that video in virtual reality (VR)—as an immersive tour on a VR headset.

“Every day we give online visitors compelling reasons to plan a trip to Philadelphia, and we believe this new view of the city will give the 20 million people who use visitphilly.com and uwishunu.com each year even more reasons to visit and do more while they’re here,” said Meryl Levitz, president and CEO, VISIT PHILADELPHIA.

Viewable on visitphilly.com from desktop, smartphone or tablet, the experience spotlights more than two dozen legendary sites and attractions—more than half of which are in Philadelphia’s Historic District. Highlights from the engaging photos and video include the 72 Rocky Steps at the Philadelphia Museum of Art and The Franklin Institute’s rotunda, featuring the 20-foot Benjamin Franklin National Memorial.

The interactive visual assets are also available for Android and iPhone users in the “Visit Philly” app from Google Play and the App Store. Users can find the app by searching “Visit Philly” in Google Play and the App Store.

To capture the footage, VISIT PHILADELPHIA worked with YouVisit, which has created more than 1,000 virtual experiences for destinations such as Paris and New York. According to research by the International Data Corporation, VR is expected to be a $162 billion industry by 2020.

VISIT PHILADELPHIA® is our name and our mission. As the region’s official tourism marketing agency, we build Greater Philadelphia’s image, drive visitation and boost the economy.

On Greater Philadelphia’s official visitor website and blog, visitphilly.com and uwishunu.com, visitors can explore things to do, upcoming events, themed itineraries and hotel packages. Compelling photography and videos, interactive maps and detailed visitor information make the sites effective trip-planning tools. Along with Visit Philly social media channels, the online platforms communicate directly with consumers. Travelers can also call and stop into the Independence Visitor Center for additional information and tickets.

 

Contact(s):
  • E-mail

Related Releases

May 25 2016

Philadelphia Launches Campaign To Promote Its Original City

Marketing Effort Calls For People To See & Do More In Area Now Dubbed Historic Philadelphia

On Memorial Day weekend 2016, Philadelphia will kick off its busy summer tourism season by launching a new campaign that redefines and renames the city’s prized historic district, to be called Historic Philadelphia. The marketing effort touts the area’s powerful place in the country’s founding while also showcasing the restaurants, bars, shops, galleries and attractions that make it appealing to 21st-century residents and visitors, day into night. Historic Philadelphia encompasses the Delaware River waterfront, Old City, Society Hill and Independence National Historical Park, with the official boundaries running from the river to 7th Street and from Vine

...
Mar 3 2017

The African-American Story From Its Beginnings In Philadelphia's Historic District

True Stories Of Black Lives & Achievements Told Throughout America’s Most Historic Square Mile

Philadelphia’s Historic District, the site of the original city and often called America’s most historic square mile, reveals early chapters in the nation’s history, including the challenges, injustices, accomplishments and contributions of Africans and African-Americans.

This year, the Historic District’s African American Museum in Philadelphia celebrates its 40th anniversary. The groundbreaking institution hosts two temporary exhibitions through April 2, 2017. Shawn Theodore’s Church of Broken Pieces explores the translocation of black America through photography. Dawoud Bey’s Harlem, USA resurrects the photographer’s iconic 1979 portraits of residents of one of the country’s most diverse neighborhoods. The district is also home

...
Feb 21 2017

New Museum Of The American Revolution To Open In Philadelphia, The Headquarters Of The Revolution

Sites Throughout The Region Recount America’s Fight For Independence

Long before the first musket shot was fired in Lexington in 1775, the seeds of the American Revolution were taking root in Philadelphia as colonists declared their independence and began preparing for war. With the April 19, 2017 opening of the Museum of the American Revolution, visitors will discover the complex and sometimes painful path to independence—a story that’s told both within the museum’s walls and at sites and attractions scattered throughout Philadelphia, the headquarters of the Revolution, and its surrounding countryside.
For visitors eager to delve into this tumultuous time in history, the Museum of the American Revolution—located in

...
Feb 16 2017

Alexander Hamilton's Legacy Remains Strong In Philadelphia's Historic District

Visitors Can Go Beyond Broadway & Follow Hamilton’s Philadelphia Footsteps

Freedom fighter, statesman, financial genius, adulterer. Fans of the blockbuster hit Hamilton know some of the story of Alexander Hamilton’s life, but there is plenty more to discover in Philadelphia’s Historic District. The new Museum of the American Revolution, opening on April 19, 2017, will offer a glimpse into the Hamilton-Washington bro-mance. A tale debuting this summer from the Once Upon A Nation storytellers will get to the root of the fatal Hamilton-Burr duel. And in Independence Hall, National Park Service rangers often regale visitors with accounts of heated debates Hamilton engaged in about the U.S. Constitution.

Here are more

...
Oct 6 2016

An Essential Guide To Philadelphia For LGBT Visitors

Must-Dos Include Historic Sites, Popular Neighborhoods, Top Restaurants & Buzzed-About Bars

Philadelphia, the United States’ birthplace, is proud of the roles it has played—and plays still—in the founding, furtherance and celebration of the LGBT civil rights movement. The City of Brotherly Love and Sisterly Affection hosted the country’s first major demonstration for LGBT rights, the Annual Reminders, in 1965. Today, visitors to Philly can easily explore sites where LGBT history was made and where queer life continues to thrive.

To see and do it all, visitors need to spend at least a couple of nights, and that’s made easy with the Visit Philly Overnight Hotel Package®, offering free parking

...
Sep 12 2016

VISIT PHILADELPHIA Announces $2 Million Grant From The Pew Charitable Trusts

Funds Will Go Toward Expanded Marketing Campaign For The City’s Prized Historic District

VISIT PHILADELPHIA® today announced a two-year, $2 million grant from The Pew Charitable Trusts that will enable the tourism marketing organization to increase its promotion of Historic Philadelphia, an area that encompasses the Delaware River waterfront, Old City, Society Hill and Independence National Historical Park. VISIT PHILADELPHIA will use a mix of branding, advertising, public relations and web and social media marketing to increase visitation to the area and to get people to see and do more while they’re in the historic neighborhood.

The Pew grant enables VISIT PHILADELPHIA to expand the Historic Philadelphia campaign launched in summer 2016

...
Jul 8 2016

16 Things To Know: African-American Philadelphia

From Colonial Through Modern Days In The City Of Brotherly Love & Sisterly Affection

Strength In Numbers:

  1. The 2010 U.S. Census reported 661,839—that’s 43.37%—of Philadelphians are African-American, the city’s second largest ethnic demographic. More recent estimates show this population has increased by approximately 1% in the past six years.
  2. The largest concentration—82%—of African-American Philadelphians live in North Philadelphia west of Germantown Avenue, Point Breeze in South Philadelphia, West Philadelphia and in parts of Southwest Philadelphia.
  3. Important African-American business corridors include 52nd Street between Walnut and
    Arch Streets and Baltimore Avenue between 40th and 52nd Streets, both in West Philadelphia; and Stenton Avenue between Broad Street and Walnut Lane and Ogontz
...
Jul 5 2016

A First-Timer's Guide To Philadelphia

Iconic Sites & Bites Give Visitors An Experience That’s Distinctly Philly

While Philadelphia offers a variety of authentic and top-notch attractions, exploring this vibrant city takes some planning—especially for first-time visitors. With so much to see, do and taste, it’s challenging for a novice to know where to begin in the country’s first World Heritage City. From the historic Liberty Bell to the deliciously indulgent cheesesteak, here’s a look at Philly 101:

Historical Hotspots:

  • Independence Hall – While historical attractions abound in Philly, Independence Hall has particular significance to the development of the nation. In this building in 1776, the Founding Fathers came together to sign the Declaration of Independence.
...
Jun 16 2016

Fact Sheet: 31 Top Philadelphia Region Attractions

* Note: Most attractions were listed in the Philadelphia Business Journal Book of Lists 2015. Those that were not are marked with an asterisk.

Historical Sites & Attractions:

  1. The African American Museum in Philadelphia*, founded in 1976, is the first institution built by a major U.S. city to preserve, interpret and exhibit the heritage and culture of African-Americans. The museum takes a fresh and bold look at the stories of African-Americans and their role in the founding of the nation through the core exhibit Audacious Freedom. Other exhibits and programs explore the history, stories and cultures of those of African
...